Vision
In Good Company.
Disruptive Results
When you merely compete, you confine yourself to an existing market space which you fight with your competition over. But when you disrupt, you separate from your competition by creating new uncontested market space which you dominate...which is precisely what Netflix did to get a 57% market share in movies, Uber did to get a 46% market share in taxis, and Amazon did to get a 41% market share in books.
Further, this is exactly what Modere is doing by combining the most powerful features of 4 huge industries, products from the $1.4 trillion Everyday Essentials industry, branding from the $15 trillion retail industry, social marketing from the $226 billion social shopping industry, and compensation from the $182 billion network marketing industry…and this disruptive hybrid business model is called Social Retail...
The net result of our Social Retail model, product strategy, and these social marketing tactics is that Modere generates far more customers than any other network marketing type company in history. In fact, here are a few of our record-breaking customer numbers that were generated within 2 years from the initial launch of Modere...
- A 10:1 Customer to Social Marketer Ratio
- 200,000+ New Customers
- 20% of All New Customers Were Referred By Other Customers
Macro View
Branding & Marketing
Our Secret Sauce
The Vision
Birds Of A Feather
To close this section, let’s look at the big picture of Modere and its Social Retail model by boiling down the content on this web site to 3 key strategies. We provide (1) superior, safer versions of products that people already buy, with (2) superior convenience and (3) a superior experience, which are the identical strategies that Netflix used to annihilate Blockbusters, Uber is using to crush the taxi industry, and Amazon used to torpedo Barnes & Noble, all with much smaller product markets than we have with Modere. So as shown in the chart below and to reduce it to the ridiculous, if Modere only captures a 2% sliver of our $1.4 trillion product market, our annual sales would exceed $28 billion....
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